Copywriting
English (UK)
English (US)
Why copywriting?
Great copy resonates with your audience and inspires them to take action, which means:
✔ Higher conversion rates
✔ Lower cost per action
✔ Increased website traffic
✔ Enhanced brand awareness
✔ Improved SEO
✔ Targeted audience
✔ Relevant ads
What copy?
All copy little and long, digital and physical, educational and impactful, including:
✔ Website & app content
✔ Product descriptions
✔ Emails & push notifications
✔ Social media ads
✔ Digital assets & banners
✔ Slogans & taglines
✔ Flyers and brochures
Good copy pays off big.
3,600% ROI big.
A study by Litmus found that for every $1 spent on email marketing, an average ROI of $36 is generated
To AI or not to AI
Let’s compare.
Here are two introductions for the same article (about customer analytics software):
AI copy
Customer analytics software is a revolutionary tool that empowers businesses to collect, analyze, and interpret customer data. This dynamic solution helps organizations understand their customers' behavior, needs, and preferences, thereby enabling them to deliver superior customer experiences. By leveraging this technology, businesses can gain valuable insights into their customers' journey, enhance their marketing strategies, and make informed decisions that drive growth.
❌
Dull
Uninspiring
Hard to follow
Robotic (well yeah…)
Human copy
Customers are the cornerstone of every business. The better you understand them, the better you serve them. And if you can predict customer behavior and preferences, even better. That’s where customer analytics software comes in.
A recent McKinsey survey found that companies deploying customer analytics report 115% higher ROI and 93% higher profits—a big deal for any business.
So, let’s find out exactly why customer analytics tools are such a game-changer and learn how they can transform your customer experience, boost customer engagement, and take your business to the next level. But first, back to basics…
✔️
Engaging
Easy to read
Structured
Backed by data
And copyediting?
Sure!
I can help polish up any copy you already have – whether you wrote it yourself, had another copywriter produce it or got ChatGPT to give you a hand.
I’ll go over your copy with a fine-toothed comb (not literally) to make sure it’s hitting all the right notes to turn promising leads into loyal customers.
Bad grammar and typos hurt conversion.
And cost you customers.
A 2019 study by Website Planet found that the bounce rate on landing pages with spelling mistakes and typos was 85% higher than on pages without any errors. That’s a lot of missing revenue…
Be confident
in your content
Making a good impression is vital. In a 2022 Tidio study, more than 97% of people said grammar mistakes influence their impression of a business.
Social media post
Before copyediting
Data centers are the backbone of IT, evolving rapidly alongside technology and organizational ambitions. From rooms with large mainframe computers to hybrid clouds—let’s take a quick journey through their transformation and click through our pictures.
As we look to the future, data centers remain at the heart of inovation, enabling businesses to adapt and thrive in a rapidly changing digital world. The shift towards hybrid clouds brings numerous advantages. From rooms with large mainframe computers to hybrid clouds—let’s take a quick journey through their transformation and swipe through their milestones.
Typos
Repetitive
Awkward
Hard to follow
❌
After copyediting…
Data centers are the backbone of everything IT—but that wasn’t always the case. Over the years, they’ve evolved from rooms with large mainframe computers to hybrid clouds. See how this transformation unfolded through the eras in the pictures below.
As we look to the future, data centers are vital to businesses adapting and thriving in our rapidly changing digital world. They remain at the heart of innovation, with the latest shift toward hybrid clouds bringing a whole host of important benefits.
✔️
Clear
Concise
Consistent
Top style
Very Good Words helps TuffPets boost sales by 120%
with copyediting
Get your own Very Good Words
I help you:
✔ Enhance your reputation and brand with perfect English
✔ Communicate your message exactly as you intended
✔ Increase sales in English-speaking countries
✔ Gain new customers and build loyalty
I do this by:
✔ Creating content that matches your tone of voice and style
✔ Tailoring content to your specific target audience
✔ Making informed decisions on cultural nuances
✔ Considering the register and purpose of your content